2018 Annual Report

The 2018 Annual Report was the eleventh annual I designed for the Center for Reproductive Rights. The report was the first annual that was also featured online, including a video branded in the same style. Using the Center's tagline "Igniting Change through the Power of Law," the colors and type treatment also match the branding for the 2018 Gala, creating a suite of materials. One success of the 2018 Annual Report was the debut of an online version. Because the Center's high level donors are more familiar with receiving publications, the phasing out of the printed piece needed to be gradual. The interactive piece included a video and brief text, reaching a wider audience online. 

Collaboration: Gabriel Lee & John Mims

The Printed Annual

Throughout the year, I hired photographers to take photos of the women we help and of the Center staff. These images were used in the annual to represent cases fought in Ireland, Kenya, El Salvador, and the United States. Highlighting this litigation in the annual report informs high level donors of the work we do and encourages their continued participation. 

The style of the publication was kept deliberately simple, relying on the strength of the images and powerful quotes to communicate the top cases and give an overview of our issue areas.